Did you know that today, women own 40% of businesses in the US, which amounts to 12 million businesses? One way of looking at this is to say, wow, 12 million is a lot of businesses. But I am tempted to look at it another way. Read Full Story
Author Archives: Interact Marketing
Andi Simon joins the Relevant Talk with Athalia Monae Podcast to discuss The Simon Initiative for Women Entrepreneurs Listen Now
Many people, it seems, are all for gender equity, diversity, and an inclusive workplace. Yet, in most cases, it is just not happening. According to Andi Simon, PhD, author of Rethink: Smashing the Myths of Women in Business, “fatigue” is a good word to capture the challenges that people have when it is time for […]
What does it say about our culture when moms and their children are facing unbearable pain and trauma during the pandemic? This crisis has simply amplified the way women in the U.S. are undervalued, or not valued at all. While it is widely known that America lags far behind all other industrialized countries in paid […]
When you think of highly intelligent people, chances are, specific types come to mind. For instance, people who seem to know random facts about everything, or people who solve math equations in their head at lightning speed. But the truth is, you don’t really need to have a high IQ Read More
Winston Churchill once said: “A pessimist sees the difficulty in every opportunity; an optimist sees the opportunity in every difficulty.” The optimist in me sees so many opportunities in the world for women entrepreneurs as we emerge from the pandemic. Before the COVID-19 crisis, women-owned 40% of the businesses in the U.S., Read More
Digital marketing is great at analyzing what customers want and how they buy it. But for every data scientist who crunches the numbers, you might also need an anthropologist to sharpen your marketing insights Read more
I was recently a guest speaker on the Entrepreneur MBA podcast with Stephen Halasnik, and what we talked about was really significant. Yes, we discussed my new book, Rethink: Smashing the Myths of Women in Business, but we also delved into how the old ways of viewing gender Read More
Be Heard Podcast Andrea J. Simon, Ph.D. (“Andi”) is an international leader in corporate anthropology, and award-winning author of On the Brink: A fresh lens to take your business to new heights, and Smashing the Myths of Women in Business. Her podcast, On the Brink with Andi Simon, is ranked among the top 200 business […]
COVID-19 has played havoc with many people’s careers, but it may have been especially detrimental to women. Research shows that working mothers are dropping out of the workforce much faster than working fathers, at least in part because many schools switched to remote learning and at least one adult needed to be in the home […]
